C Bar C Arena hosting Texas Longhorn Assn. convention, championship show
Christopher Columbus must be credited with some real foresight to have selected cattle which could produce more than 500 years of offspring, pull thousands of wagons over the National Road and Oregon Trail, set the stage for the creation of the legendary American cowboy and still play a prominent role in producing cutting edge quality, lean nutritional food.
Indeed, the once unappreciated Texas Longhorn has earned the respect not only of those who love history, but of professional ranchers who are totally profit minded. The “old breed” is front and center — in a high-tech world.
Cattlemen caught in a devastating cost-price squeeze are now taking a serious second look at the old Texas Longhorn. Doubly stunned by the inflation of all cost factors and the recession of cattle prices, cattlemen are actively seeking new “profit genes” for their beef herds.
The quest has broadened to an international search for “new” genes that might boost productivity and profits. In this process, many have tended to overlook a promising gene source close to home -- the Texas Longhorn.
An almost forgotten reservoir of unique genetic material, the Longhorn is literally an old source of new genes. In fact, the Texas Longhorn may prove to be a real “genetic gold-mine” in the future of the beef industry.
This weekend, area residents will have an opportunity to see the legendary Texas Longhorn up close and personal, as C Bar C Expo Center in Cloverdale is hosting the International Texas Longhorn Association Championship show and ITLA annual convention.
The two-day show begins at 8 a.m. Friday, Oct. 28 and concludes Saturday evening.
There will be vendors, seminars and lots of longhorn cows. The seminars will be on photographing longhorns, starting a longhorn beef business, and more. There is a fee for the seminars but the show is free
Purpose of the International Texas Longhorn Association is the development, registration and promotion of the Texas Longhorn breed of cattle. It is believed the Texas Longhorn breed of cattle can make an important contribution to the improvement of the cattle industry throughout the world.